Brad Carlin, professor of biostatistics at the University of Minnesota School of Public Health and an American Statistical Association expert, in an email.ĭr. “My initial reaction is an observational study of 78 physician ratings seems like a rather small sample to make conclusions across 8 different specialty areas!” said Prof. Other studies have found similar connections between non-Yelp online ratings and health outcomes for hospitals.īeyond the study’s findings, academics have also chimed in on the parameters of the research. While some prior studies have found little link between certain online ratings and other measures of doctor performance, Yelp ratings of hospitals have been shown repeatedly to correspond with objective quality metrics including potentially preventable readmissions - and often provide more information than traditional hospital evaluations such as the Hospital Consumer Assessment of Healthcare Providers and Systems Survey (HCAHPS). Peer evaluations made by other doctors are unlikely to capture those elements. All parts of someone’s time at the doctor’s office are essential to the overall patient experience and likelihood of seeking care in the future: the office staff, the bedside manner, the follow-up communication, the wait time on the office phone line. Subjectivity and specific circumstances can affect any one review, but bundle a set of reviews and they appear to be measuring something persistent about a doctor’s care. We’re glad that the authors found consistency in online ratings. It found no correlation between the two types of ratings, though ratings of the same doctors on different sites was fairly consistent. The study, “Online physician ratings fail to predict actual performance on measures of quality, value, and peer review,” compared ratings of 78 Cedars-Sinai Medical Center doctors on Yelp and other online rating sites with different measures of the same doctors’ performance, including cost of care and reviews by their peers and administrators. Ever since, health care providers have been crucial for Yelp, and while most people eat out and go shopping more often than they get sick, they still turn to us to read and contribute millions of reviews in the health category, including hospitals, cannabis clinics, sports psychologists and pediatricians. He couldn’t find any useful information online, so he built a platform to make it possible for people to share and find reviews of doctors - and every other kind of local business. Yelp exists today because its founder, Jeremy Stoppelman, fell ill in 2004 and wanted recommendations for a doctor in San Francisco. Last week, a study was published in the Journal of the American Medical Informatics Association that some media outlets interpreted to mean online reviews aren’t helpful to consumers when choosing a doctor.
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